Industrial Print business launched by Konica Minolta

Built around Konica Minolta Australia’s industrial print solutions suite, its new Industrial Print business unit has been launched to create additional value from commercial production printing activities and boost profit margins for customers.

The new business unit is a dedicated industrial print resource focused on the applications of industrial printing products for the end customer. It will provide customers with value-added offerings to capitalise on existing printing products. This includes new finishing equipment, new processes and new product capabilities.

Konica Minolta Australia’s industrial print solutions suite can add value to printed output by producing print in ways that helps to increase client interest and engagement, facilitating the potential for higher margins.

David Cascarino, strategic account manager, Konica Minolta, said, “Konica Minolta realises the need to approach the market differently, and we want to help our customers do the same. Konica Minolta is aligning itself with the future of the industrial print market. This dedicated resource will help us bring new value to the existing product suite as well as develop new technologies that align with industry needs, such as the use of inkjet in industrial print applications.

“This new business unit will help our customers leverage their existing print capabilities and augment them with additional industrial print technology to realise greater value from their output.”

Konica Minolta’s industrial print product solutions are not only hardware based, they also include software and applications that are claimed to combine to offer superior results from existing printing practices, offering customers a competitive edge.

These product solutions include technology such as Konica Minolta Australia’s TEC UV Coater, with its gloss coating capabilities, and the MGI JETvarnish 3DS, which can convert regular printed output into high-margin spot UV-printed sheets, or higher-margin 3D-embossed jobs with up to 100 microns of varnish, lifting the image from the page.

Anthony Lewis, general manager – Production Print, Konica Minolta, said, “With the extra capabilities offered by Konica Minolta’s industrial print suite, and the dedicated focus by our new business unit on using the suite to add value to production printing output, our customers can look forward to broadening their product offering and increasing their margins for greater profits. This new capability will also let businesses capitalise on new markets and expand their client base.”